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Handelsblatt on Christian Underwood

"THE MAN WHO IS CHALLENGING MCKINSEY & CO. WITH HIS AI CONSULTING "

Known from leading media

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STRATEGYFRAME.AI

CHRISTIAN UNDERWOOD -
STRATEGY MAKERS | AI VISIONARIES | ENTREPRENEURS

THE MAN WHO IS CHALLENGING THE CONSULTING INDUSTRY WITH AI-BASED STRATEGY

About Christian Underwood

Christian Underwood is an entrepreneur, author, podcaster – and one of the leading figures in shaping the future of strategy consulting. His approach redefines consulting through the use of artificial intelligence and demonstrates how strategies can be implemented faster, more clearly, and more effectively.

Known from leading media

As an expert, he has been featured several times in Handelsblatt, on ZDF (a German public-service television broadcaster), and in the Harvard Business Manager. Most recently, he was profiled as "The Man Who Is Challenging McKinsey and Co. with His AI Consulting Firm." There, and in other interviews, he provides guidance on the central questions of modern corporate management: How can clear strategy be developed in these volatile times?

 

Whether on stage, in specialist media or in direct exchange: Christian Underwood inspires, provokes thought - and provides tools with which strategy works in the AI age.

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WHEN STRATEGIES MAKE HEADLINES

As an expert in strategy, AI and corporate management, Christian Underwood is regularly featured in leading business and trade media.

"The essence of strategy is knowing what not to do."

Michael E. Porter, American economist and university professor of economics at the Institute for Strategy and Competitiveness at Harvard Business School

ON STAGE & ON AIR

Whether live at conferences or in conversation with leading business podcasts - Christian Underwood shares his insights where strategies are being rethought.

Upcoming Events:

March 19, 2025 | Change Days | Chemnitz Chamber of Industry and Commerce | Mittweida

May 14, 2025 | Strategy Summit | UnternehmerTUM | Munich

09.09.25 | Impact Summit | German Association of Small and Medium-Sized Businesses | Düsseldorf

25.-26.09.25 | Hackathon | WHU Business meets Tech | Vallendar

29.-30.10.25 | Masterclass Certified StrategyFrame.AI Partner | MCI Innsbruck

November 4, 2025 | Foundry and Forging Conference | IG Metall | Bad Kissing

11/6/25 | H/Advisors Deekeling Arndt | Dusseldorf

11/13/25 | FGS global | Frankfurt am Main

12/11/25 | Sync for Growth | AI Circle | Handelsblatt Media Group Event | Dusseldorf

 

EVENTS 2026

09.-10.03.26 | Masterclass Certified StrategyFrame.AI Partner | MCI Innsbruck

April 23-24, 2026 | Strategy Summit | UnternehmerTUM | Munich

STRATEGY STORIES FROM YESTERDAY, TODAY AND TOMORROW

HOPE IS NOT A STRATEGY - THE PODCAST

Knowledge, discussions, interviews, and stories: everything that strategy is really about. Every two weeks, we demystify the myth of strategy for our listeners.

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With Christian Underwood and Prof. Dr. Jürgen Weigand

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Christian Underwood in private
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STRATEGYFRAME.AI

THE STRATEGY REVOLUTION WITH AI
FOR THE MIDDLE CLASS

Creating clarity

StrategyFrame®AI makes complex strategies understandable, visualizes relationships, and reveals the common thread. This transforms vague ideas into concrete steps.

Use data

AI-powered analytics help you identify opportunities, risks, and priorities faster. Decisions are no longer based solely on gut feeling, but on sound insights.

Living the strategy

The platform ensures that strategies don't get lost in a drawer. Management teams and employees work with clear goals – and implement them measurably in their daily work.

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"He is redefining consulting with AI – and showing how strategy works in the digital age."
– Handelsblatt

THE BOOK: HOPE IS NOT A STRATEGY

The practical guide for managers and decision-makers.

With the StrategyFrame®, the book offers a clearly structured, practice-oriented workbook that systematically guides managers through the entire strategy development process - from analysis and formulation to implementation - and supports this with numerous examples and supplementary online tools.

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REQUESTS FOR INTERVIEWS , KEYNOTES & EXPERT PRESENTATIONS

As a sought-after expert in strategy, AI, and business management, Christian Underwood is available for interviews, articles, and keynote speeches. Let's discuss your format.

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